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Feb
2

What Makes a Great Networker (GN)?

in Business Success Tips, Network Marketing

by Renee Wittrock

Recently, I have been involved in some large meetings where I discovered effective network marketing and personal success tips. After observing over 500 people perform their peak networking skills over the last couple weeks, it occurred to me that all great networkers (GNs) have common practices:

They focus with confidence on the target – locking the person in their line of site and looking directly in their eyes when approaching (walking with purpose, shoulders back and chin up).

With a sincere smile, they put out their hand first, give a heartfelt compliment to the other person and introduce themselves during the handshake. It goes something like this:

“Great outfit, the color is perfect for you, I’m Renee Wittrock, it’s nice to meet you, what’s your name?” Or “Your suit caught my eye, it looks great on you, I am George Smith, glad to meet you (pause for their name)”

Immediately the GN begins asking questions about the other person:

  • “Kathy, are you enjoying the meeting?” yes or no either way a GN keeps the conversation positive.
  • “What have you liked best so far?” or if early in the meeting, “ what are you most looking forward to?”
  • The GN inquires about their job and if they like it. If they do, why, and, if not, what would they rather be doing?
  • They ask about hometown, family and hobbies.

Watching a GN operate is like watching a master speed dater. In just a couple minutes, they have a ton of info and their target feels appreciated.

They just have to know what the GN does for a living; this opens up the door for the networker’s elevator pitch. After a quick explanation, though, the GN immediately changes the conversation to something that can benefit their new acquaintance, it might sound like this:

“Kathy, since you’re looking for a job change and like real estate, let me to introduce you to Ron, he’s here today and I know that he’s is expanding his team” If the GN has a network marketing opportunity they would offer, it at this point saying, “If what Ron offers doesn’t resonate with you, let me know, I would love talk to you more about what I do.”

This process is successful for the GN because each target is grateful for the GN’s concern, sincerity and willingness to help others. They like the GN. People do business with (and refer) people who they like. It’s that simple.

Can you share a time when a GN helped you make a connection and how that worked out for both of you?

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